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COMPANY HISTORY

Our company began in 1961 when J.P. Roberts moved to Wooster, Ohio. At that time, he purchased land north of the city and started Sherwood Memorial Gardens. He also started Eastlawn Memory Gardens and Hillcrest Memorial Gardens in the mid-and-late-sixties.

During the 70's he purchased another cemetery, established Midwest Marketing & Management (the home office) and began a vault manufacturing plant in Wooster. This is also the time that his oldest son Greg Roberts began working for the company in sales.

The 80's were the time of the most changes for the organization. Jeff Roberts, the second eldest son of the 4 boys, started working for the organization in administration and bookkeeping. Kirk Roberts, son number 3, also joined the company as a Memorial Counselor in 1988. We purchased two more cemeteries in Ashland and Avon Ohio and built Roberts Funeral Home, the first cemetery/mortuary combination in Ohio.

The 90's have been the years of the biggest growth of the organization. Alex Roberts, the youngest of the 4, joined the company in 1990 then returned to school to receive his degree in mortuary science. Each of the properties has gained market share, sales have been steadily climbing and the quality of our personnel has increased. In 1997, J. P. Roberts officially retired and sold the business to his sons.

As we move into the 2000's, we look to grow the organization through acquisition and market share; develop our employees; and serve more families with the most professional and caring service.


GOALS AS A SERVICE PROVIDER

Our Vision Statement clearly defines the main purpose of our company:

“Serving Families with Personalized Options to Provide Lasting Memories”

This Vision Statement is not just a slogan placed on our company letterhead and business cards but is used in new employee orientation & training, company staff meetings, and policy and procedure team meetings.  Our goal is to not only make each of our locations a beautiful place to visit but to develop long term relationships with the family and friends who visit our cemeteries.  We take very seriously the responsibility and trust that has been given to us by the families we serve and make every effort to surpass their expectations.

This is only done with a commitment to continually improve customer service, provide the highest quality products and services, and employ a professional and compassionate staff. 



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